Home of the Insta-famous lemon cream pie, A Piece of Pie required a new brand identity which included packaging design.
Client
A Piece of Pie
Year
2021
Industry
Cake & Pastries
Ready-To-Eat Food
Country
Thailand
Light Beige
C00 M02 Y08 K04
#F5EFE1
Arylide Yellow
C00 M17 Y53 K07
#ECC165
Pastel Navy
C19 M16 Y00 K54
#444D75
Pastel Yellow
C00 M04 Y30 K07
#EEE3A2
Dark Tinted Yellow
C00 M20 Y48 K17
#D3A159
Pastel Blue
C12 M07 Y00 K17
#B6C3D4
Dark Tinted Blue
C13 M05 Y00 K71
#283C4A
Logo Set
Main Typeface
Immensity Regular
Body Typeface
Inter Light
Weight & Styles
Illustration
Soft, Feminine Styles
Illustration Elements
Packaging Design
Stickers, Labels, Paper Bag,
Paper Sleeve, Cake Box
